Drycleaning and Laundry Institute International
While working at Be360 I got the opportunity to redesign the logo for the Drycleaning & Laundry Institute International. One of the oldest organizations in the dry cleaning industry being around since 1883. The board of directors had a vision or two, and it was up to me to present them a solution that they envisioned, but one that would work with various media. The solution was to lean into iconography, to help represent the organization as simple as possible. The logo has been used on various publications and has been on display at the industry's largest gathering The Clean Show. To view the logo in use, it can be located at dlionline.org.