SAC Biotech Branding
I was hired by the Santa Ana College Biotech Department to come up with a brand for them. To make consistent marketing materials for them to use to attract new students and parents. The goal was to be as simple as possible, to not confuse the target audience. Bright colors were used to be attractive, and provide a distinct way to identify courses that belonged to specific certificates offered by the college. This stemmed from the making of the logo into a system that is used throughout their marketing materials.